Do CRM projects meet their goals and fulfil their potential? Analysts and academics have been asking corporate executives this question for years, and the answer is always the same: Not really! Experts vary on the extent to which CRM implementations are successful....
The establishment of a smooth relationship with the customers plays a crucial role in defining the success of a business. Especially in Digital Marketing, communication determines the chances of lead conversion and improving the company’s revenue collection. To...
Any idea what is the biggest asset for a business? Well, it cannot be anything other than engaged customers. Here are a few things that businesses need to know related to the engagement and retention of customers. Those businesses with a strong omni-channel customer...
It wasn’t before the 1990s that people and governments noticed the various challenges associated with business like political, economic, and social. At around 1991, the first report related to the aboriginal deaths was tabled by the Royal Commission, especially...
When working for the betterment of your online site, it is essential to cater to your customers. To ensure a better relationship with customers, the best solution would be to help CRM or Customer Relationship Management. The better the CRM strategy you incorporate,...
Two essential things run a business – money and people. While the monetary aspect takes control of decision-making, it is essential to remember that a business runs essentially through customers. Therefore, customer retention and satisfaction should be the...
