Before delving deep into the importance of CRM in B2B, you need to understand B2B. Business-to-business or B2B is a business model whose primary focus is to sell services and products to other companies. It does not involve any business-related transactions between...
Two essential things run a business – money and people. While the monetary aspect takes control of decision-making, it is essential to remember that a business runs essentially through customers. Therefore, customer retention and satisfaction should be the...
It is no secret that creating your own CRM software is an excellent idea if you are thinking about expanding your business. However, before you jump into this decision you need to learn about the benefits of an open source CRM. When you use such a product, you can...
The business industry is a customer-centric game. Customers’ perception defines your business value. From driving sales to affecting profit margins are directly or indirectly controlled by customers. Considering these facts, one can assume how predominant it is for...
When you walk into your regular supermarket there is this familiar salesperson that assists you to purchase the right brand for your desired product. They take into account your priorities about the need and budget of the product and suggest the right one. You have a...
The Covid-19 pandemic has changed the face of the business world and created a the new normal. When everything came to a standstill during the lockdown, every industry was impacted. B2B sales was no exception – companies faced issues such as reduced revenues,...
A source of great innovation was also one of the biggest challenges for retailers over the past year: getting products to customers faster, more effectively, and safely. Balancing product availability and demand, and effective application of inventory management...
Research shows that successful salespeople spend less than a third of their time in selling. On the other hand, more and more time is spent overseeing different administrative activities involving the generation of sales and demand. Salespeople spend more time...
Though humanity’s collective consciousness would maybe like to forget much of 2020, the events of the year have ushered in many new realities. The probable permanent change in customer tastes in the retail ecosystem is one such fact. The mass digital...
Have you opened a digital store and started selling your products? From the day of launching your store, you enter the competitive world. At every moment, you need to think of ways to survive your eCommerce business. The most important thing to understand the customer...
